METAmachine 2 is released

[James Cook]

Already recognized as a powerful desktop utility for editing metadata in images, METAmachine 2 represents a significant upgrade with major enhancements to its licensing and keywording capabilities.

New in version 2 are the PLUS Manager and the Keyword Manager and a 5x speed boost for Macintosh computers with Intel processors.

METAmachine's license writing has been exceptional. The new PLUS Manager adds an impressive vocabulary of licensing terms to embed as metadata in images. It fully incorporates the PLUS Media Matrix which is becoming the industry acknowledged standard.

The new Keyword Manager interfaces seamlessly with METAmachine's extremely fast, hierarchical keywording system which includes a 1,400 word multi-language thesaurus with the option to simultaneously add keywords in English, Spanish, German and French. New is the ability to find keywords on the internet, then compile them into keyword sets for immediate or later use.

METAmachine writes complete metadata into images or it can add solely copyright and contact information or licensing terms, leaving any other metadata in the images unaltered. It's a perfect compliment to any other imaging software and is ideal for* branding images before delivering digital files or uploading them to a web site.

METAmachine reads and writes XMP formatted metadata in TIFF, JPEG, PSD and DNG images and is compatible with all XMP compliant Digital Asset Management software.

Writing metadata is as simple as dragging images from the Desktop, either one at a time or in batches, onto a target area. Images themselves are not moved or opened and re-saved, so there is no destructive re-compression involved. It amounts to a highly streamlined, efficient and accurate process that greatly simplifies the process of identifying and branding images in formats understood by all.

METAmachine has Copyright Protection options built in that prevent overwriting any existing copyright information in images, making it the only metadata writing software in full compliance with the Meta Manifesto of the Stock Artists Alliance.

Built into the software is HindSight's extremely fast, hierarchical keywording system and a license constructor. Both include usable sample data, but can be modified as necessary to fit the end-user's needs. Included with the keywording system is a 1,400 word multi-language thesaurus to simultaneously add keywords in English, Spanish, German and French.

Complete information on METAmachine, along with free Macintosh or Windows demos, and movies is at METAmachine.

Introductory Price of $25
METAmachine 2 sells for $49 US per license. For a limited time, METAmachine 2 is available at an introductory price of just $25. Put METAmachine into your shopping cart then enter the coupon code: MM2Intro

[James Cook]

We're testing a promo on METAmachine which essentially matches our introductory offer.

This time we're setting it up with the coupon codes to see where the photographers are finding us. So please note all of the above about METAmachine but use the coupon code of OPF611

The offer is good until June 30

[Asher Kelman]

James,

Metadata assignments are a challenge to most of us. I'd wager, a lot of us don't even know the avaialble choices for keyword managing! so an introduction for beginners would be great!

Asher

[Asher Kelman]

So, James,

How is Metamachine doing? Also how does one certify the orignal set of data if it can be changed so easily?

Asher

[Asher Kelman]

So, James,

How is Metamachine doing? Also how does one certify the original set of data if it can be changed so easily?

Asher

[James Cook]

METAmachine has done very well for us. In fact it's become HindSight's most successful product. Thanks for asking - and sorry that I apparently missed your post in June.

Captions, keywords, branding and licensing are all important aspects of protecting and marketing images which is (I believe) a large reason for METAmachine's success. It handles all of them in a straightforward and easy to apply manner by writing them into images as metadata. It's a handy sidekick to Lightroom.

In a nutshell, metadata is a collection of text descriptions written as a part of the image file. In Photoshop we find it as File Info, Lightroom shows it as metadata. The nice thing is that as the image is moved around, the metadata goes with it much like a caption label on a slide.

And, just as a label could be peeled or a slide remounted, metadata can be replaced or removed. Some software does it when an image is re-saved, others do it when someone deliberately chooses to replace or remove it. There is currently no known way to prevent that so watermarks are still a good final line of defense.

The overall point though is to provide well intended users the ability to find images, determine infomration about them and how to contact you as necessary. Deliberate removal and use amounts to a wilfull infringement.

The photo below, that I posted in August, is a good example. As search engines evolve, more and more of them will find and catalogue images like this since I did all the work to caption and keyword it, using METAmachine's four language thesaurus. Open it in Photoshop or other up-to-date software and it shows a full set of metadata.

Originally Posted by James Cook

Hollywood Stucco