• Please use real names.

    Greetings to all who have registered to OPF and those guests taking a look around. Please use real names. Registrations with fictitious names will not be processed. REAL NAMES ONLY will be processed

    Firstname Lastname

    Register

    We are a courteous and supportive community. No need to hide behind an alia. If you have a genuine need for privacy/secrecy then let me know!
  • Welcome to the new site. Here's a thread about the update where you can post your feedback, ask questions or spot those nasty bugs!

Search Engine Optimization

Tim Armes

New member
Hi,

Following on from my post about building a good web site, I thought that it might be valuable to everyone here to talk about search engine optimization (SEO).

I'd love to be able to share my experience in this area, but alas I don't feel that I have much to share. This is the extent of my knowledge based on the research that I've done:

  1. Search engines need text to index your site. That text should be written with SEO in the back of the mind. Try to use key phrases and keywords that you think your clients will search for.
  2. The HTML 'title', 'description' and 'keywords' fields should be used appropriately.
  3. One of Google's key considerations is the number of high profile sites that link back to you. Generating valid links to your site is imperative (but not necessarily easy).
  4. Blogging is an excellent method of driving traffic to a site. The constant refresh of data and new material increases your page ranking.
If you have any other advice then please share it with us.

I've also been trying to find internet based directories of photographers, but most of them seem badly designed and tacky. Are there any serious directories that are actually used by potential clients?

What else can be done to bring potential clients to our sites?

I hope that we can help each other out by pooling our experience together....

Tim
 

Asher Kelman

OPF Owner/Editor-in-Chief
Hi,

Following on from my post about building a good web site, I thought that it might be valuable to everyone here to talk about search engine optimization (SEO).

I'd love to be able to share my experience in this area, but alas I don't feel that I have much to share. This is the extent of my knowledge based on the research that I've done:

  1. Search engines need text to index your site. That text should be written with SEO in the back of the mind. Try to use key phrases and keywords that you think your clients will search for.
  2. The HTML 'title', 'description' and 'keywords' fields should be used appropriately.
  3. One of Google's key considerations is the number of high profile sites that link back to you. Generating valid links to your site is imperative (but not necessarily easy).
  4. Blogging is an excellent method of driving traffic to a site. The constant refresh of data and new material increases your page ranking.
If you have any other advice then please share it with us.

I've also been trying to find internet based directories of photographers, but most of them seem badly designed and tacky. Are there any serious directories that are actually used by potential clients?

What else can be done to bring potential clients to our sites?

I hope that we can help each other out by pooling our experience together....

Tim
How about a link page. I would go to say 10 links per day. If everyone did that, that would be great. We can arrange them by topic or alphabetically. You would come to OPF always from your website link to us.

How about that?



Asher
 
Last edited:
I would also like to add that header tags are key in increasing traffic to your website. Making sure that they are words that people are searching the most for. Do some keyword research for what people are searching for the most and make that your H1 tag and then add a bunch of H2's with supporting content.
 
Top